Good Design is Good Business
Cosire Team can be of immense help to you when…
- You need a brand presence for a product with strong features and attributes
- When your need your flagship product to sparkle before national/international competition
- When you want to experiment with a new look; a new product line; add value to an existing product, switch to a user friendly design, change a manufacturing process towards cost optimization, good packaging, design input etc.
- When you want a high brand recall for your product. In such cases, we often craft a family of products with closely matching attributes owned by a single company/brand
- You may lack in-house competencies, so you decide to farm out the design role to a professional, external consultancy like Cosire
- Your packaging may need a leg-up. Sometimes, a small tweak in the packing or the addition of a small graphical element can significantly jack-up the sales at the point of purchase
- Despite an attractive layout, the visits to your websites are not converting into sales. We can enhance the digital experience of your web/app/portal.
Design creates the longest shadow
If you thought design is a cost head, think again.
When present, it not just enhances the look, but also the performance of a product. It can significantly improve the delivery of a service. All this can create a ripple effect that transfers real value to a consumer and improves his experience of a brand.
Design is an essential attribute of a brand !
Most businesses commit their maximum resources over material, labor, operational, infrastructure etc. However all those things generally have no direct impact on a customer. A customer has nothing to do with it. If you really want to create an impact, invest in design. Because it casts the longest shadow.
At Cosire, we have even coined a new currency for it – Return on Design (RoD).