Packaging conveys more than what is inside
Often packaging conveys more than what is inside the package. Armed with a clear understanding of your brand, your business objectives and your consumer demographic, we give a lot of thought to the structure, materials, textures, and colors of a packaging material, creating designs that extend the brand’s impact beyond the point of sale.
Cosire can help communicating your product in the best possible way through,
- Packaging Design
- Box design
- Bottle design
- FMCG Product packaging
Packaging Design for FMCG
For FMCG brands, like a shampoo or a soap, or an impulse purchase product like a finger snack, Packaging Design is often more important than the contents of the package. It has to be unusually attractive for it to be picked up.
Creative / Conceptual Packaging Design
In our understanding, packing is not just a wrap. It has many conventional and unconventional uses and indeed conceived creatively, it can wrap up many potential benefits for a client. – Breakthrough creative packaging can bring about a significant reduction in transportation cost, transform a retail display method, enhance a product’s appeal, brand recall, perceived value to a customer etc.
Design and packaging complement each other because the first sale is mostly determined by the visual effect it produces on the consumer mind. If it looks professional and visually pleasing it’s most likely a sale.