Shubham Inc. is an organization, dedicated for green environmental solution. Shubham provides water and waste-water solution.
The whole idea behind branding was to communicate “Shubham” philosophy to the world. The identity design, visual language and color palate selected for the branding activity is an outcome of the same. Writing creative content was also a scope of work, considering website SEO. Brochure, catalog, stationary, website, newsletters are the deliverable as per requirement.
The main challenge was to simplify the content navigation as Shubham holds huge and diverse product portfolio. We also kept the front end clean and minimalist as it was for a corporate company. Access of information from multiple tabs was at core of the wireframes.